ADMICRO

Read the passage below carefully and choose the correct answer a, b, c, or d.

The increasing power of the Internet and the growth in the number of its users suggest great potential for Internet advertising. The Internet was used primarily by scientists and by professionals in the computer industry, but there are now millions of users of all ages and professions. There are three basic types of advertisements appearing on the Internet. The first is what is called a banner ad. These are small, rectangular advertisements that a business places on its Internet site to provide information about its products. This type of ad is usually simply a static display, but the increasing sophistication of the technology allows them to be more interactive.

The second type is a small, square ad placed at the bottom of an Internet page. These are called button ads. A button ad has only the brand name of the product being advertised. The button provides a link to the product site where more information is available.

The third type is called an interstitial ad or a pop-up ad and is similar to a television ad because it uses visuals and sometimes sounds. Interstitial ads are controversial because they appear automatically without the user requesting the information the advertisements provide.

Which of the following is NOT true?

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ZUNIA12
ZUNIA9
AANETWORK