Read the following passage about powering and mark the letter A, B, C or D on your answer sheet to indicate the best answer to each of the following questions from 31 to 40.
TikTok is a popular social media app where people can create and share short videos [I]. It started in China in 2016 as Douyin [II]. The app is known for its easy-to-use tools that let users add music, effects, and filters to their videos [III]. People of all ages enjoy making and watching TikTok videos, which can be funny, educational, or creative [IV].
One of the reasons TikTok is so popular is because of its algorithm, which shows users videos that match their interests. When you open the app, you see a personalized feed called the "For You" page. This page is different for everyone and updates with new videos all the time. Users can also follow their favorite creators to see more of their content.
TikTok has become a platform for trends and challenges. Many users participate in dance challenges, lip-syncing, and other viral activities. These trends can spread quickly, reaching millions of people in a short time. Because of this, TikTok has influenced music charts, fashion, and even language. Songs that go viral on TikTok often become hits on other platforms too.
The app is also a space for education and advocacy. Many creators use TikTok to share knowledge about various topics, such as science, history, cooking, and fitness. Others use the platform to raise awareness about social issues and promote positive change.
In addition to individual creators, many brands and businesses use TikTok for marketing. They create content to engage with their audience, often using popular trends and challenges to promote their products.
However, TikTok has faced some criticism and challenges. Concerns about privacy and data security have led to scrutiny from governments. Despite these issues, TikTok still remains one of the most downloaded apps in the world.
The phrase match their interests in paragraph 2 could best be replaced by ______.